JSW MG Motor India
(2024)

Description
The challenge? To make MG more than just a car. To tell stories that weren’t just about showcasing a car, they were about positioning MG as the perfect companion for every journey, for every drive! Brought the brand to life in a way that felt raw, real and incredibly relatable. The result? Content that wasn’t just seen, but felt. Whether it was through paid media marketing content or influencer-driven narratives, the project brought MG to life in a way that felt authentic and relatable.
Our Role
Conceptualization
, Production